Tuesday, June 10, 2008

Obama: Beneficiary of an extended media coverage

After a tiresome day at work, I decided to finally log into Barack Obama's site and listen to one of his recent speeches. It was a long speech of half an hour. How many of those words will really translate into reality is another matter, but I almost got out of my gloomy end-of-the-day fatigue and got all charged up to write this post.

After listening for more than 30 minutes, it suddenly occurred to me that I should also check out John McCain's site to see what he says. Being an online marketer I was disappointed to see John's site dull and boring with no videos to pick up and see instantly. All I could spot was a series of responses of his campaign advisers to what Obama had said in his speeches.

And yet again all of a sudden it occurred to me that probably John McCain was a disadvantaged candidate in the race for presidency. Why? Because he won the elections far too early to keep making any point against Obama publicly. Whereas Obama had to fight it out with Hillary before getting nominated as Democratic candidate. And that gave him a huge natural advantage of being able to go to places, speak and make a point against McCain and Hillary. On one side it helped him to topple Hillary and on the other bring out his weapon at McCain's.

Beginning from now, Obama can focus on reinforcing what he has been telling the nation, when John will be busy either making a point or reacting to what Obama has said.

In simple words, Obama can be called the beneficiary of an extended media coverage. And John, a natural victim of early victory.

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